On Thursday evening, while unconfirmed reports spread about a shooting at Brown University, the network's Kaitlan Collins used social media, pointing out the conflicting information and pointing viewers to her network’s 9pm newscast.
Although CNN is certainly not a impeccable news source, her words resonated to many. It is one of the broadcasters where there exists grounded and largely trustworthy reporting – notably during fast-moving events like the one developing near a New Hampshire storage facility.
A Vulnerable State Amid a Business Tug-of-War
But the news network, now 45 years old, finds itself in a vulnerable state as two massive media corporations vie for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the destiny of CNN has become part of a high-stakes game of business acquisition, not as a question of what benefits the information-seeking public.
“This represents another instance of the deep structural problems with roots in many years of regulatory actions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The debate about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.
“It is often framed as a business story with key players as the protagonists, but there is very little discussion of the common good,” Pickard explained.
A Further Element: The Former President
The CNN scenario is further muddied by Donald Trump’s opinions about a network he has frequently denounced as perhaps his primary “fake news” foe.
Think back to the cries of “CNN sucks!” at his rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now says that the network requires new ownership. Many see this as a desire for ownership that will insulate him from criticism and scrutiny. That is one reason why he appears to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to like that suitor more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that storied news network.
A Future of More Uncertainty
Notably, if Netflix prevails, CNN and other cable outlets would first be carved out into a independent unit. This might be a welcome development to many at the network, but it’s hardly a guarantee of stability. That setup could position CNN for a future sale. The cycle continues.
In the view of Timothy Wu, a great deal of this is against the law, anyway. The prominent critic of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Either merger would be harmful to the country, and both should be opposed by the government,” Wu argued.
The Core Problem and a Potential Solution
No matter the outcome regarding CNN, the bigger problem endures.
“The present media landscape is a profoundly structure that undermines democracy, but we must resist the belief that change is impossible,” Pickard emphasized. Government actions – dating back to the 1930s and 1940s – helped to foster this overly commercial monster, and revised policy decisions can fix it.
Is this likely in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Reform is very unlikely now, but that should not imply it will not happen in the future.
Policies that support independent news organizations, aid local journalism, fund public media, and prevent the concentration of media power in very few hands are within reach – they are vital for a functioning democracy.
Regarding media ownership, size does not equal quality. And news organizations including CNN cannot be pieces in the latest corporate chess match.